Instagram

Video Series

What It’s Like…

Summary

Start with “What it’s like…” and share a funny, exaggerated, or emotional take on a personal growth experience related to the workbook.

Purpose

This format makes self-improvement relatable and engaging, whether through humor, dramatic storytelling, or heartfelt reflection. It encourages viewers to see themselves in the experience, making it highly shareable.

Brainstorm

  • What’s a personal growth moment that felt like a major shift?
  • How did the experience feel before vs. after?
  • Can you exaggerate the before-and-after contrast for comedic effect?
  • What emotions were involved—relief, excitement, disbelief, regret?
  • How does the workbook connect to this transformation?

On-Screen Text

  • “What it’s like to finally set boundaries after years of being a people pleaser.”
  • “What it’s like to stop overthinking and actually take action.”
  • “What it’s like to journal for the first time and immediately unlock childhood trauma.” (for a comedic take)

Content

  1. Open with the “before” experience, showing a struggle, hesitation, or resistance.
  2. Dramatically transition to the “after” moment, where things feel different, better, or wildly exaggerated.
  3. Use humor, deep storytelling, or contrast to enhance engagement.
  4. Tie it back to the workbook as part of the journey.

Shot List

  • Opening shot: Staring blankly at a notebook, looking lost.
  • Mid-shot: Overreacting to a realization or breakthrough moment.
  • Contrast shot: Before vs. after journaling/reflecting (e.g., slouching in confusion vs. sitting up confidently).
  • Exaggerated reaction: Wide eyes, gasping, jaw-drop moment when the realization hits.
  • Closing shot: Looking smug, nodding, or giving a knowing glance at the camera.

Call-To-Action

“If you want to experience this shift for yourself, the workbook is a great place to start—get yours today!”

Caption

Engaging Opening Hook

(Start with a relatable or dramatic statement.)

Example:
 “What it’s like to finally feel emotionally stable after journaling for a week.”

Describe the Experience

(Explain what happened and why it felt so intense or funny.)

Example:
 “One day I was an anxious mess, and the next, I was writing my 5-year plan like I suddenly had my life together.”

Transition to the Workbook

(Tie it back naturally.)

Example:
 “Honestly, the exercises in [tag workbook brand] forced me to get real with myself, and I was NOT ready.”

Call to Action – Invite Engagement

(Encourage viewers to relate in the comments.)

Example:
 “Tell me I’m not the only one—what’s the biggest realization you’ve had lately?”

Hashtags – Optimize for Discoverability

Example:
 #SelfGrowth #JournalingJourney #RelatableContent #PersonalDevelopment #MindsetShift #FunnyJournaling

Engagement Question

“What’s the most eye-opening realization you’ve ever had?”

Tips

  • Make the contrast between before-and-after extreme for humor or drama.
  • Use exaggerated facial expressions or body language to enhance relatability.
  • Keep the pacing quick and engaging—jump cuts or fast edits work well.
  • Make it feel like an inside joke to create shareable content.
  • Use a trending sound that fits the mood (funny, dramatic, or emotional).