Video Series
Summary
Create a funny, heartfelt, or relatable song about self-reflection, personal growth, or a common struggle that the workbook helps with.
Purpose
Music is an instant attention-grabber, and whether it’s comedic or emotional, people love relatable, catchy content. This format puts a creative and entertaining spin on self-growth, making it feel lighthearted and accessible while still reinforcing the value of the workbook.
You don’t have to be a great singer—lean into humor, exaggeration, or playfulness if needed!
Brainstorm
On-Screen Text
Content
Shot List
Call-To-Action
“If you relate, you’ll love the workbook—get yours today and start reflecting!”
Caption
Example:
“I wrote a song for everyone who overthinks their entire life. Hope this helps.”
Example:
“Journaling is basically me arguing with myself in my own handwriting, and this song is dedicated to that experience.”
Example:
“What’s one thought you keep writing in your journal over and over again?”
Example:
“If you want to process your thoughts, start journaling with [tag workbook brand]!”
Example:
#OverthinkersAnthem #JournalingLife #PersonalGrowth #FunnySongs #SelfDiscovery #MindsetShift
Engagement Question
“If you had to write a song about your biggest personal growth struggle, what would it be called?”
Tips