Instagram

Video Series

My Journal Is Exposing Me

Summary

Create a comedic video reacting to past journal entries that call you out on old habits, thoughts, or self-sabotaging moments. Use humor and self-awareness to make it relatable and shareable.

Purpose

Funny, self-deprecating content is highly engaging because everyone has had moments where their past self “exposes” them. This format plays on nostalgia, personal growth, and the humor in hindsight, making it a great way to promote self-reflection while keeping it lighthearted.

Brainstorm

  • What’s a past journal entry that would make your current self cringe or laugh?
  • What’s something you used to overthink that now seems obvious?
  • Did you ever write about wanting to change a habit… and then not change it for months?
  • Can you find a ridiculously dramatic entry that was clearly not that deep?
  • What’s a common struggle that others can relate to, making it more shareable?

On-Screen Text

“My journal is exposing me… ?”

Content

  • Start with a dramatic setup—flipping open your journal with exaggerated curiosity.
  • Read an old entry and react to it—use big facial expressions, shaking your head, or gasping.
  • Show a “realization moment”—realizing you’re still struggling with the same thing or that past-you was being dramatic.
  • End with a punchline—dramatically closing the journal, sighing, or fake crying.

Shot List

  • Opening shot: Flipping through pages, looking intrigued.
  • Reading a shocking entry: Jaw drop, facepalm, or holding back laughter.
  • Dramatic reaction: Staring at the camera like “no way I actually wrote that.”
  • Text overlay of the journal entry for comedic effect.
  • Final shot: Snapping the journal shut, throwing it away, or nodding like “yep, still me.”

Call-To-Action

“If you want to track your growth (and cringe at your past self later), grab the workbook!”

Caption

Funny Opening Hook

(Start with a relatable or dramatic statement.)

Example:
 “Past me was SO dramatic, and I have the receipts to prove it.”

Describe the Journal Entry & Reaction

(Explain the situation and why it’s funny or relatable.)

Example:
 “I really wrote: ‘If I don’t figure out my life by Friday, it’s over.’ Like… WHAT WAS I EVEN TALKING ABOUT?! ?”

Encourage Engagement – Ask a Question

(Get viewers to share their own relatable moments.)

Example:
 “Be honest—what’s the cringiest thing you’ve ever written in a journal?”

Call to Action – Subtly Introduce the Workbook

(Position the workbook as the perfect way to look back on personal growth.)

Example:
 “If you want to journal your way through life (and laugh at yourself later), [tag workbook brand] has the best prompts for self-reflection!”

Hashtags – Optimize for Discoverability

(Include a mix of niche, broad, and trending hashtags.)

Example:
 #PastMeWasDramatic #JournalingFails #PersonalGrowth #SelfReflection #FunnyJournaling #MindsetShift

Engagement Question

“Be honest—what’s the cringiest thing you’ve ever written in a journal?”

Tips

  • Use dramatic facial expressions—make it obvious that past-you was doing too much.
  • Add text overlays of the journal entry for comedic timing.
  • Use a trending funny sound—something with suspense or a big “plot twist” moment.
  • Keep it relatable—exaggerate just enough to make it feel universal.
  • Encourage people to duet or stitch their own journal confessions.