Video Series
Summary
Document a self-improvement challenge using the workbook, sharing your journey, struggles, and transformation over 30 days.
Purpose
Challenge-based content keeps people engaged because they want to see the final result. This format builds curiosity, accountability, and social proof, making viewers more likely to want to try it for themselves.
Brainstorm
On-Screen Text
“I journaled every day for 30 days—here’s what changed.”
Content
Shot List
Call-To-Action
“Want to try this challenge for yourself? Get the workbook today!”
Caption
(Start with a bold statement to capture attention.)
Example:
“I journaled every single day for 30 days. I wasn’t expecting THIS to happen…”
(Explain why you started, what you learned, and what changed.)
Example:
“I started this challenge because I felt completely overwhelmed and directionless. Some days felt easy, some days I wanted to skip it entirely. But by the end, I realized… (insert biggest takeaway) —and I’ll never go back.”
(Invite viewers to share their experiences or thoughts.)
Example:
“Have you ever stuck with a habit for 30 days? What changed for you?”
(Position the workbook as a guide for those who want to try it.)
Example:
“If you want to try this for yourself, [tag workbook brand] has the best journaling prompts to help you stay consistent!”
(Include a mix of niche, broad, and trending hashtags.)
Example:
#30DayChallenge #SelfGrowth #MindsetShift #PersonalDevelopment #JournalingChallenge #Transformation #WellnessJourney
Engagement Question
“Have you ever stuck with a habit for 30 days? What changed for you?”
Tips