How to Share a ‘Relatable Experience’ Post That Encourages Action

Why This Type of Content Works

Everyone loves content that makes them think, “That’s so me!” A Relatable Experience post captures a real, everyday moment your audience has probably experienced themselves—something that makes them laugh, nod in agreement, and feel seen.

This type of content works because it:
✔ Creates instant connection by making people feel understood.
✔ Encourages engagement and sharing—when people see themselves in the content, they want to tag friends.
✔ Leads naturally into the workbook by highlighting a moment that the workbook helps solve.

This should feel lighthearted, real, and uplifting—not discouraging. The humor should make them think, “I totally do this,” but also, “I should actually sit down and do my workbook!”

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How to Approach This Content Type

A strong Relatable Experience post follows this structure:

1. Start with a moment your audience will instantly recognize. Something they’ve definitely thought or experienced before.
   • “When you sit down to journal, and suddenly you’re re-evaluating your entire life…”
   • “Me: buys a goal-setting workbook Also me: immediately flips to the fun exercises first.”
   • “You know that feeling when you answer the first deep question in your workbook, and now you’re having an emotional breakthrough?”
2. Use humor that still motivates action. It should be playful and engaging, but reinforce that the workbook is a valuable and effective tool.
3. Make it a skit-style video. Show your face and act out the experience—let people see real personality and expression so it feels authentic.

✅ Example approaches:

• Situational humor: “When you write one page in your workbook and suddenly think you have your entire life figured out.”
• The self-aware struggle: “When the workbook asks ‘What’s holding you back?’ and you realize… it’s YOU.”
• The victory moment: “That feeling when you actually finish a workbook exercise and suddenly everything makes sense.”

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Brainstorming & Idea Starters

To create an engaging Relatable Experience post, ask yourself:

• What are funny little thoughts people have while using the workbook? (Overanalyzing their answers? Having emotional breakthroughs?)
• What struggles do they face that the workbook helps solve? (Getting clear on goals? Sticking to a plan?)
• What’s a real moment that would make them smile and say, ‘That’s me!’?

💡 Prompts to spark ideas:

• “When you try to journal, but instead you just sit there staring at the page like…”
• “That moment when your workbook asks about your future goals, and you suddenly realize you have no idea what you want.”
• “When you finally commit to doing the workbook, and now you’re having deep personal revelations in a coffee shop.”

💭 Think about:

• What’s relatable but still inspiring? The humor should validate their experience, not make them feel like they won’t succeed.
• What are common thought patterns your audience has? Things like “I need structure but hate rules,” or “I love self-growth, but sometimes I overthink everything.”
• How can the post naturally reinforce the value of the workbook? They should walk away thinking, “I actually need this in my life.”

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Tips for Making It Engaging

✔ Make it feel like a fun skit. Show real expressions and reactions—this should feel natural and engaging.
✔ Keep it quick and snappy. The best relatable content is easy to digest in just a few seconds.
✔ End on a positive note. The humor should leave them feeling motivated, not discouraged.

🚫 Common Mistakes to Avoid:

• Making it too self-deprecating—we want people to laugh but still feel empowered.
• Being too vague—it should be specific enough to make them say, “Wow, that’s me.”
• Forgetting to tie it back to the workbook—the humor should still reinforce the value of using it.

💬 Ways to Boost Interaction:

• End with a fun question: “Have you ever had a journaling breakthrough like this?”
• Encourage them to share their own experiences in the comments.
• Create a caption that’s instantly shareable—something they would want to tag a friend in.

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Create Your Post

Here’s how to bring your Relatable Experience post to life:

1. Pick a super relatable moment about journaling, goal-setting, or self-reflection.
2. Act it out in a short, skit-style video. Show your face and reactions to make it feel personal.
3. Use humor that makes people smile but also reminds them why the workbook is worth doing.
4. End on a positive note—reinforce how the workbook actually helps solve this funny, real-life moment.

💡 Remember: The best relatable content makes people feel seen and excited to take action. If they laugh, engage, and share, they’re already forming a connection with you—and that’s what builds trust and interest in the workbook.

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Why This Type of Content Matters

People love content that makes them feel understood, entertained, and inspired. A great Relatable Experience post creates an instant bond with your audience while reinforcing the value of your product.

When people see themselves in your content, they trust you more—and when they trust you, they’re much more likely to take the next step and actually try the workbook.